Rutba Khan started her professional journey as a creative content writer. She created SEO-based content for websites that derived organic traffic, provided brand awareness, generated results, and increased conversions. She has a proven record of writing content across multiple niches, including health care, psychology, and plant care. Her passion for innovation led her to discover the latest SEO trends and best writing practices. Rutba’s professional journey also includes an internship experience at Dr. Ishrat Ul Ebad Khan Institute of Blood Diseases where she conducted diagnostic tests, and control checks and maintained digital records, ensuring meticulous adherence to safety management of diagnostic procedures.
Rutba’s keen interest in research led her to her current role where her activities go beyond creating content. Her marketing skills help the organization improve patient involvement, raise brand awareness, and obtain potential leads. At the same time, connecting the domains of biotechnology, clinical research, and healthcare marketing. This role allows her to communicate the significance of clinical research to diverse audiences and enhance patient interaction.
Rutba Khan pursued her bachelor’s degree in biotechnology from Dow University of Health Sciences. Along with her studies, she did an internship at Dr. Ishrat Ul Ebad Khan Institute of Blood Diseases where she ensured the abidance of rules, safety management of diagnostic procedures, and medical affairs while working with a cross-functional team. Moreover, during her final year project, she conducted various DNA analysis procedures and thorough research on different DNA-based analytical techniques improving her research and analytical skills.
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