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Author
Rutba Khan
Expertise
Clinical Research
Education
BS Biotechnology, DUHS
Highlights
- Gained practical experience and built a solid foundation in scientific disciplines such as genetics, microbiology, and biochemistry.
- Skilled in genetics research, conducting microbiological assays, and performing biochemical analyses.
- Emphasizes a research-based strategy in marketing to maintain relevance for the target audience.
- Leveraged clinical expertise and strategic insights to develop engaging content that resonated with healthcare professionals.
- Possess a thorough understanding of complex healthcare concepts, effectively translating scientific details into clear and engaging marketing narratives.
Certificates
- National Institute on Drug Abuse (NIDA): Good Clinical Practice (GCP) 2024.
- ARCP- Association of Clinical Research Professionals: Ethics and Human Subject Protection Training (HSP Training) 2024.
- ARCP- Association of Clinical Research Professionals: Introduction to Clinical Trials 2024.
- ARCP- Association of Clinical Research Professionals: Investigator’s Responsibilities 2024.
- Stanford University School of Medicine: Thinking Critically: Interpreting randomized clinical trials 2024.
- Mayo Clinic: IATA Training (Dangerous Goods Training) 2024.
- Coursera: Design and Interpretation of Clinical Trials 2024.
- Coursera: Enhancing the Recruitment of Minorities in Clinical Trials 2024.
- The Global Health Network: Introduction to Good Clinical Laboratory Practice.
Experience
Rutba Khan started her professional journey as a creative content writer. She created SEO-based content for websites that derived organic traffic, provided brand awareness, generated results, and increased conversions. She has a proven record of writing content across multiple niches, including health care, psychology, and plant care. Her passion for innovation led her to discover the latest SEO trends and best writing practices. Rutba’s professional journey also includes an internship experience at Dr. Ishrat Ul Ebad Khan Institute of Blood Diseases where she conducted diagnostic tests, and control checks and maintained digital records, ensuring meticulous adherence to safety management of diagnostic procedures.
Rutba’s keen interest in research led her to her current role where her activities go beyond creating content. Her marketing skills help the organization improve patient involvement, raise brand awareness, and obtain potential leads. At the same time, connecting the domains of biotechnology, clinical research, and healthcare marketing. This role allows her to communicate the significance of clinical research to diverse audiences and enhance patient interaction.
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"The path to a healthier tomorrow is paved with the dedication of clinical researchers and the courage of trial participants. Together, they build the road to innovation."
-- Rutba Khan , BS Biotechnology, DUHSEductational Background
Rutba Khan pursued her bachelor's degree in biotechnology from Dow University of Health Sciences. Along with her studies, she did an internship at Dr. Ishrat Ul Ebad Khan Institute of Blood Diseases where she ensured the abidance of rules, safety management of diagnostic procedures, and medical affairs while working with a cross-functional team. Moreover, during her final year project, she conducted various DNA analysis procedures and thorough research on different DNA-based analytical techniques improving her research and analytical skills.